Category: Social Media

How often should remodelers post on social media?

In many ways, social media levels the playing field for small companies. But it can also be an amazing time-suck. Deciding when to post, how often to post, where to post … it can become overwhelming even for experts. Consider the fact that most remodelers don’t have a dedicated marketing person and it’s easy to […]

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Paid vs. Organic Social Media Growth for Remodelers

When is the right time to spend money on your social media? And when should you rely on your content to push your efforts forward? It’s not easy to figure out the best way to grow your social media reach. There are benefits and drawbacks to both organic and promoted efforts. Let’s take a look […]

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Taking a Stand in Your Social Media

For years, we’ve seen most remodelers opt to stay quiet on politics and other issues in their social media efforts. It goes to the age-old goal of many companies in their marketing: offend nobody. That has been slowly changing over the last few years, a shift that accelerated into high gear earlier this year as […]

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