Category: Print Marketing

Remodelers and Builders: Why Do You Need Content Marketing?

Potential clients spend more time researching products and services than ever before. After all, a simple voice search with a Smartphone sends a homeowner to a virtually bottomless collection of blogs, articles, and websites. What makes your business stand out? High quality content that provides value to potential clients.

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Print is Not Only Still Viable, but a Marketing Powerhouse

Here at RT Marketing, Inc., we offer many services, and our print newsletter is a service that makes us proud. Yet in today’s tech-driven world of smartphones and apps, some people are skeptical about using print as a part of their marketing strategy. We understand the caution around investing in print to promote your services; […]

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What Will Your Customers Remember Most?

There is a currently popular notion—touted by many marketing companies—that “print is dead.” These companies will often advise you to jump ship and only use electronic media for getting your message across to your clients. Obviously, they aren’t taking into consideration the possibility that people may remember better what they read in print about your […]

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Direct Mail: The Walking Dead

Like a Zombie, it Keeps Coming Back—and Still Delivers If I told you that 65 percent of consumers made a purchase as a direct result of this marketing medium—what would you think? What if I told you that this platform is direct mail? That’s right, direct mail. The one thing you’re probably not doing. In […]

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