Category: Marketing

Summer Fun with the RT Marketing Team

The team at RT Marketing recently attended a local minor league baseball game together. Special thanks to Skip Moser and the Crawdad’s staff for the wonderful hospitality as we enjoyed tasty food, an air-conditioned box suite, and a great game despite the minor rain delay! It was a hot day, up in the 90s at […]

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Remodeling Professionals: Smart Steps to Determine Your Marketing Budget

Establishing a marketing budget—like any other business initiative—is never comfortable. It is a matter of business discipline. If you want to develop your business in a particular direction, investing in marketing will be a part of your larger business strategy.

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Print is Not Only Still Viable, but a Marketing Powerhouse

Here at RT Marketing, Inc., we offer many services, and our print newsletter is a service that makes us proud. Yet in today’s tech-driven world of smartphones and apps, some people are skeptical about using it as a part of their marketing strategy. We understand the caution around investing in print to promote your services; […]

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A New, Inspiring Location: RT Marketing Is Moving!

RT Marketing is moving into a new office space! Our office will be closed for moving on Friday, June 28, 2019. We’re thrilled for this change in location. We’ve outgrown our current space and are moving into a historic building in downtown Hickory, North Carolina. This unique building, built in 1940, once housed a gas […]

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person drilling into wood

National Home Remodeling Month

May is National Home Remodeling Month! Now is the time to remind clients of the checks and balances that make your remodeling business stand out.

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The Truth on the Pros and Cons of Rebranding

Why is rebranding sometimes the best choice for a company? There are many reasons why a company may select this path. Perhaps the demographic of their clientele is changing, or the company founder is slated to retire, necessitating a shift in focus. Sometimes the need for rebranding is simply a sign that a company is growing, and thus outgrowing their former brand, or that the marketplace is shifting. Timing also plays a role with most companies revaluating their branding periodically.

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