Category: General Info

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Building Your Company’s Email List: Dos & Don’ts

Keeping in touch with special offers, informative blogs, e-news, or long-form, information-based assets (such as e-books, webinars, or tools) helps build a trusting relationship with those on your email list.

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Remodeling Professionals: Smart Steps to Determine Your Marketing Budget

Establishing a marketing budget—like any other business initiative—is never comfortable. It is a matter of business discipline. If you want to develop your business in a particular direction, investing in marketing will be a part of your larger business strategy.

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National Home Remodeling Month

May is National Home Remodeling Month! Now is the time to remind clients of the checks and balances that make your remodeling business stand out.

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Walking Dead, Direct Mail is like a zombie, it keeps coming back

Direct Mail: The Walking Dead

5 percent of consumers made a purchase as a direct result of this marketing medium—direct mail — the one thing you’re probably not doing.

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Benefits of Blog Posts

Blogs provide several substantial benefits for small businesses. One of their biggest perks is how they become a hub for other social media platforms.

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How RT Marketing Is Like a Design/Build Company

During my twenty years as a writer for RT Marketing, I’ve spent many hours researching and writing articles for our clients on the subject of “Why Choose a Design/Build Company?” In the process, I’ve discovered that our full-service marketing company has a lot in common with Design/Build companies. And these things that we have in […]

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