Category: Digital Marketing

Ideas for hosting virtual customer events

With COVID-19 still limiting the ability to host events or gatherings in many places, it’s worth thinking about alternatives. With the exception of events with limited contact, it’s tough to have an in-person gathering. Customer appreciation barbecues or cocktail receptions are certainly off the table. If you are having in-person events, be sure to follow […]

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How often should remodelers post on social media?

In many ways, social media levels the playing field for small companies. But it can also be an amazing time-suck. Deciding when to post, how often to post, where to post … it can become overwhelming even for experts. Consider the fact that most remodelers don’t have a dedicated marketing person and it’s easy to […]

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How Remodelers Can Leverage Video in Marketing

Video marketing isn’t the “up and coming” marketing strategy anymore. It has arrived and should be an important part of your content marketing today. According to research from HubSpot, more than half of consumers want to see more video content from companies. So what should you be focused on? For remodelers, there are some natural […]

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Marketing Services Across Generations

For remodelers and builders who choose to ignore the burgeoning remodeling and home purchasing growth among millennials, money is being left on the table. With 92% of millennials planning remodeling projects in the upcoming year, it seems like a no-brainer.

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tiles spell out social media, phone with Facebook login

Social Media for Remodelers and Builders

Social media is a great place to spread the word about your building or remodeling business. From a marketing perspective, social media is necessary, but when allocating your spending, you should take some things into consideration.

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chalkboard says it's all about relationships

Relationship Marketing for Remodelers & Builders

Relationship marketing is a crucial part of marketing remodeling and building. Reputation marketing and word of mouth are sources of leads in your industry.

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