Category: Building Industry Information

Trade Associations: Take Your Business to the Next Level

The trade associations actively working to increase professionalism and raise the bar in the remodeling industry are the NAHB, NARI, and the National Kitchen & Bath Association (NKBA). Each association has its areas of strength…

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Niche spelled in blocks with forklift

A Niche Marketing Company Knows Remodeling and Building

Why is a niche marketing company preferable to a general marketing company? We know your industry. Our team has a combination of almost 60 years’ experience marketing for remodelers and home builders.

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Man holds card that says "content"

Remodelers and Builders Need Content Marketing

Potential clients spend more time researching products and services than ever before. After all, a simple voice search with a Smartphone sends a homeowner to a virtually bottomless collection of blogs, articles, and websites. What makes your business stand out? High quality content that provides value to potential clients.

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Spring NAHB Board Meetings

Temperatures failing to reach 60° are not what I expected at the NAHB Spring Board meetings in Washington during the first week in June. With the committee meeting rooms being kept at the same temperature, we all stayed awake! I concentrated on the meetings of the NAHB Remodelers subcommittees; and, as usual, picked up useful […]

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NCHBA Board Meeting and Legislative Day

The North Carolina Home Builder Association (NCHBA) had its Second Quarter Board Meeting and Legislative Day on June 16 and 17. For the past 15 years I have participated in this event and, over time, have come to understand the importance of involvement at this level. A Time to Share Local Concerns and Gain New […]

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