IBSx: Remodeling and building trends for 2021

While we all would have loved to have been in Orlando for this year’s International Builders Show, the pandemic changed those plans like it has so many others. So instead, we joined the industry for the first-ever IBSx virtual show. Last week, we shared some of the outlook for 2021 for the industry from some […]

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IBSx: 2021 looks good for remodeling

It was a decidedly different feel to this year’s International Builders Show and Kitchen & Bath Industry Show. Instead of heading to sunny Orlando, the RT Marketing team joined the rest of the industry at our computer screens to find the latest in products and industry trends. The show floor experience ended up being a […]

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The Contractor’s Guide to Google My Business

Being visible online – especially on Google – has never been more important, especially as a local small business. Even as a remodeler or builder, you need to be easily found when homeowners are searching online. Despite this, many companies don’t ever lay claim to this free online listing. (Some of the other business profiles […]

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How to Build an Email List for Your Remodeling Company

Home shows have trimmed back. Nobody answers the phone anymore. And you’re probably not going to advertise in the Yellow Pages. But we know we have to keep in touch with past clients – repeat and referral business is key to the success of any good remodeler. To accomplish this, we focus on creating a […]

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6 Reasons Why Your Blog Isn’t Working

Blogging can be one of the most effective ways to get your message out to potential remodeling clients. The home building and remodeling industry is perfectly suited for the content marketing approach of a blog; the opportunity to be seen as a thought leader and industry expert makes you stand out from other contractors. It’s […]

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Smart Home Features Homeowners Want

In last week’s post, we talked about some of the most important trends shaping home building and remodeling in 2021. COVID has accelerated many of the changes in the housing industry and the adoption of smart home features is another one of those, recent research shows. Homeowners are looking for more automation and technology to […]

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